Disruption of a $10B industry

"If you travelled by air for the wonderful holiday weekend, you might have been faced with the hell that is the typical airport car rental experience. There are the lines, the hassles, the constant upsells, confusion around cost of gas and insurance, and about 15 pages of paper that you have to sign before being able to pick out your car and leave the lot... Airport car rentals are a big business — more than $10 billion a year, by some estimates — but the experience is pretty bad all around. Which means it’s time for disruption!". Read more on TechCrunch.